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LMG Safe&Sound Music Player

Accidents happen all around us no matter where we are, either on the road or even on the zebra crossing. LMG joins hand with BBDO Thailand, one of the most renowned advertising agency in the world to develop an innovation that helps pedestrians live a much safer life.

Safe&Sound is a music player application that uses Google maps to identify the location of the user. If you crossing the street while listening to the music with this app, the app will reduce the sound of the headphone so you can hear the sound from outside. You will be more aware of the surrounding and can safely cross the road while you still enjoy your music.

This lifestyle-oriented application receives the
Cannes Gold Lion 2016 in the  Entertainment for Music category and won numerous awards from Thailand's ADMAN ceremony as follows:

1.   Direct Marketing Categories

         a. Best Use of Mobile Platform: Mobile Marketing: Silver
         b. Best Use of Charity, Public Health, Safety and Awareness Messages: Silver
2.   Branded Content and Entertainment
         a. Original Branded Digital or Social Media: Silver
3.   Promo and Activation Category
         a. Use of Digital in a Promotional Campaign: Bronze
         b. Best use of Digital Media:  Finalist
4.  Interactive Media
         a. Best Use of Technology: Finalist

    This application is only available for all Android OS users, complimentary from LMG Insurance.
                                            Click here or scan below to start the download

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A music player app that that helps you safely cross the road

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